Kirstie Donnelly is Group Managing Director at City & Guilds Group, responsible for City & Guilds, ILM and DigitalMe brands operating globally. She joined City & Guilds Group in 2011 and has worked at the forefront of skills and education for 30 years. Throughout her career Kirstie has spearheaded the development of award winning products and services across the adult and consumer learning market place and is a passionate advocate of the role of digital and social media in transforming how people live, learn and work. Her commitment to this area was recognised when she was awarded an MBE in the Queens Honours for services to e-learning in the FE/Adult sector. In 2014 Kirstie set up the City & Guilds’ UK Industry Skills Board, bringing together a range of employers and sectors to inform the development of a quality model for apprenticeship reforms.